The FTC has announced proposed consent orders with Mobilewalla, Inc., Gravy Analytics Inc., and Venntel Inc., over allegations that their collection, use, and sale of consumers’ sensitive location data violated the FTC Act’s prohibition against unfair and deceptive practices. The proposed orders prohibit the companies from licensing or selling location data and from selling products or services targeting consumers based on their location data. They must also implement and maintain sensitive location data programs.
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FTC Announces Multiple Settlements with Data Brokers for Unlawfully Selling Sensitive Location Data
